Weddings Receptions Ceremony Romantic Aldie Mansion Heritage Conservancy Bucks County PA

www.HeritageConservancy.org Today, through the preservation efforts of Heritage Conservancy, Aldie Mansion extends its legacy of grandeur and hospitality to you. Past the brick and wrought-iron gates, on more than 10 acres of carefully tended grounds, stands Aldie Mansion. While its period charm adds to the ambiance of any special event, this restored mansion offers the space and amenities of a more contemporary venue. In particular, the new 2400-square-foot atrium presents many unique possibilities. Designed in keeping with Aldie’s Tudor architecture, it accommodates a formal dinner dance for up to 200 guests. The original oak-paneled Library, Boardroom and Great Hall with its bluestone floor all feature distinctive fireplaces and are ideal for smaller gatherings. Outside, splashing fountains, terraces, rolling lawns and rare specimen trees create a thousand lovely photo backdrops. Proceeds from Aldie Mansion weddings benefit Heritage Conservancy, a nationally accredited not-for-profit conservation organization.

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2 June 2011 Future Faces of Wall Street ring the NYSE Closing Bell

Representatives from several Delaware Valley youth leadership organizations comprising “Future Faces of Wall Street” visit the New York Stock Exchange on Thurs., June 2 as part of a daylong summit and career enhancement program. “Future Faces of Wall Street,” is sponsored by the Delaware Valley Chapters of Jack and Jill of America and the Bucks County Chapter of the Links Incorporated. The program’s goal is to provide in-depth and practical knowledge to college bound African-American teens as they explore career opportunities. As part of the days agenda the students will meet with professionals from various financial institutions, participate in workshops about economic empowerment and career opportunities within the industry. “Future Faces of Wall Street” was conceived by the Bucks County Links Youth Council, a program in which students learn core leadership principles through “hands-on” participation. Youth Council members will serve as speakers at the program. C. Annette Kelton, Managing Director and Associate General Counsel at Goldman, Sachs & Co. spearheaded this year’s summit along with the Youth Council by creating the programming and agenda for the day. Deborah Camp-Frye, president of the Bucks County Links; Stinnette and Joye McDonald-Hamer, co-chairs of the 2011 Delaware Valley Rites of Passage and the presidents of the Delaware Valley Jack and Jill chapters coordinated the summit logistics. Jack and Jill of America, Incorporated, one of the oldest non-profit …

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Creating Trust Online (method 2)

People trust other people more than websites. One of the biggest things that turn off people from buying online is the lack of human interaction and personality.

As said before, pictures of the author behind an ebook, the manager of the online store or the friendly faces of customer service staffers all help promote trust and increase sales.

Other ways to create trust using human presence online is to add testimonials to your site or include a discussion board. Testimonials show that your site and product have active customers that endorse it. A discussion community, if active, shows that you have customers and fans actively discussing your product.

Both these elements not only promote trust but help you bring in the “social acceptance” factor of sales. This simply means that people prefer to buy products that they know others are interested in – it’s also called “following the crowd. ”

Lets take a look at how to use these human elements to build trust.

Using Images of Real People

Revealing the face behind the website is a great way to build trust. You can reveal:

· your own face if you manage the website and have a solid interest in the website’s topic

· faces of the people handling customer support

· the face of the creator of the product you’re selling

Think strategically when you are placing these images. According to eye studies, a human face on the web is a major attention drawer.

You should be very careful with where you place a picture of a human face. Faces added randomly can be detrimental as they draw attention away from important copy points like headlines.

Use faces to draw attention to important site elements like sign up boxes, order forms or testimonials – anything you WANT the visitor to look at.

Marketing Guru Alex Mandossian loves using the human face around sign-up forms. He believes that the combination of a virtual entity like a sign-up form combined with a real human face creates a powerful draw.

He calls this the “Sesame Street Effect” after the popular children’s TV show.

On Sesame Street, the producers found that young children were most drawn to the TV screen when they saw shots with real live actors and virtual puppets together. Shots with just puppets or just live actors created less of an attention draw.

Mandossian uses this same principle when designing sign-up forms. You’ll notice that his sign-up forms always include a picture of himself interacting with the sign up form. For a further boost of trust, include anecdotes about employees or bios of the site founders. If you can see the personalities – names or some biographical data – you can develop a greater sense of reliance and trust in the site.

Use photos of smiling people. If a person looks confident and happy it will be easier for the shoppers to relate to them and will lesson any natural distrust.

And if for any reason you don’t want to use photos of your own staff you can buy webready pictures of smiling people from iStockPhoto. com for only $1 each.

Use Endorsements and Testimonials

Busy online communities help build trust through the principle of “social acceptance. ” In a nutshell, humans have a tendency to follow the crowd.

If you observe a lot of people talking about a product or using it, you conclude the product must be good. If you have an active newsletter with over 10,000 subscribers (or any other impressive number) state this on your site.

On the sign up form for your newsletter add text like “10,000 subscribers and growing. ” A simple statement like that builds trust.

If you have an online community, share recent community posts on your site. An active community tells a visitor that your site has a following and a product worth talking about. If you don’t currently have a community, you can create one for free on Yahoo! Groups.

Yahoo! Groups provides an excellent email based discussion list. Make sure to make the list Public (this means people can view messages without having to sign up).

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Doylestown Pennsylvania, Masonic Lodge Temple, Sites Historic Towns, America by BK Bazhe, bazhe.com

Doylestown – www.BAZHE.com Pennsylvania, USA Doylestown Pa, has been honored by being selected by the National Trust for Historic Preservation as one of America’s “dozen distinctive destinations”. Doylestown Masonic Lodge No. 245 is where many have started their journey into Freemasonry. Doylestown was picked as one of only 12 towns in America for its dedication to historic preservation, its architectural and cultural assets, and its excellent management of growth and redevelopment. BKBAZHE …